Introducing YOYO²

BABYZEN

This new positioning is embodied today in a campaign that capitalizes on the rallying cry of an entire generation, from Paris to NYC, from London to Tel Aviv or Seoul, from Aix to Oslo: YO! "In all the cities of the world, these two letters evoke both music, coolness, a way of recognizing each other, a sign of belonging to this open and plural community".

Universal and playful, the YO punctuates this campaign which features young parents and their children who are determined to make the city their playground thanks to their iconic stroller.

Next Cases
Payconiq by Bancontact
Live cool. Pay cool.

Live cool. Pay cool.
VisitBrussels
Experience Art differently

Experience Art / Music / Architecture differently.
equal.brussels
Join the fam

9 femmes sur 10 ont déjà été victimes de harcèlement sexiste et/ou d’agressions sexuelles.